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PROPOSED ANNUAL REPORT DESIGN
BACKGROUND
Adidas is the second largest sportswear company in the world, providing sports equipment, clothing and shoes for professional athletes and customers worldwide. Founded in 1924 by Adolf Dassler, the goal of Adidas is to design the best quality product for customers and athletes, to let them enjoy the process of the exercise.
CHALLENGE
Adidas needs to design an annual report which informs their investors and customers about the performance of their investment from the previous year.
SOLUTION
The annual report will help readers clearly understand important information. The overall design will reflect the core values of Adidas.
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